social fitness index
The Leisure Database Company is launching a new platform, Social Fitness Index, which will monitor the social media feeds of fitness sites across the UK. It has been developed in a joint venture with IRIS Worldwide, the participation agency.
The dashboard has been loaded with social media activity across four main channels to provide instant views of both brand and individual site activity. It will also listen to the consumer, picking up on sentiment and reaction to the offering.
This unique and aggregated data will be available, under subscription, to operators and owners who are keen to understand how their brand is performing day to day or any time period.
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