2.6bn people, or roughly 30% of the world’s population, are currently living under some form of lock down due to Covid-19. According to the latest statistics this has resulted in 64% of the world’s fitness sites being closed either by decree or voluntary arrangement.
Read MoreLet’s use this crisis to shake up tired institutions
In the same way that there is no Planet B, there is also no second body or personal health system, so why are we not looking after both equally? Climate change has jumped onto every political and social agenda and so has coronavirus. So why hasn’t personal fitness?
Read MoreDavid Minton launches global fitness data platform with backing from Vedere Ventures
fitNdata will be launched by David Minton, founding director of The Leisure Database Company. It will combine real-time supply data with consumer fitness data to offer a series of services enabling solutions and insights for global clients.
Read MoreJapan Tour 2019: Ready, Steady, Tokyo
The Japanese archipelago has 6,852 islands but only about 430 are inhabited; in my 16 visits I’ve been to just 8 islands so far. Although the total land mass of Japan is around twice the size of the UK, most of the country is covered by forest and mountains; as a result 90% of the 126 million population live in very concentrated urban areas.
Read MoreAye AI captain
Ground-breaking technology like Artificial Intelligence and Machine Learning is way ahead of fitness industry practices, desires and dreams. The main reason being many fitness sites currently lack the granular data and infrastructure necessary to obtain real AI.
This means our industry is looking through the rear-view mirror on where it’s been, not where it’s going. This is of no use to the consumer and limited use to the operator.
Read MoreDavid Minton's 2020 vision for the fitness industry
The fitness industry doesn’t need a Tom, Dick, Harry or Hugh…it needs a Greta.
The “Greta Thunberg effect” is infectious; it’s one of the driving forces behind global climate strikes and carbon offsetting worldwide. Whilst climate action is a clear and unequivocal necessity, could all industries learn from the 16-year old?
Read MoreChelsea Physic Garden
Yesterday, the LeisureDB team visited the Chelsea Physic Garden, the oldest botanical garden in London, to celebrate David's birthday.
Read More